Viraj Bahl
Viraj Bahl | |
|---|---|
| Alma mater | Singapore Polytechnic |
| Occupation | Entrepreneur |
| Organization(s) | Founder and Managing Director of VRB Consumer Products Pvt. Ltd. (Veeba) |
| Children | 2 |
Viraj Bahl is an Indian entrepreneur and the founder and managing director of VRB Consumer Products Pvt. Ltd. (Veeba),[1][2] a company that manufactures and distributes sauces and condiments.[3] In 2019, he was featured in The Economic Times 40 Under 40 list.[4]
Early life
[edit]Viraj Bahl was born in India to Rajiv and Vibha Bahl and attended Delhi Public School, R. K. Puram, New Delhi. He later moved to Singapore, where he earned a degree in Industrial Engineering from Singapore Polytechnic.[5]
Career
[edit]After graduating in 2002, Viraj Bahl began his career as a second engineer with Maersk, where he worked on oil rigs and merchant navy ships. He later returned to India to join the family business.[1]
In 2009, Bahl founded Pocketful Restaurants, but the venture was closed in 2013 after four years of operation. In the same year, he founded Veeba, initially as a B2B supplier of condiments to QSR such as Domino's, Pizza Hut, and Burger King.[6] Veeba later expanded into the retail market with products like ketchup, mayonnaise, and salad dressings.[7] In 2014, Bahl raised ₹3 crore for Veeba at a valuation of ₹105 crore.[8] By FY24, the company reported revenues of ₹1,000 crore[9] and expanded its operations to include 85 stock-keeping units in 700 cities.[10] Under his leadership, the company introduced another product, Tasty Pixel,[11] in 2024 and expanded into the Chinese and pan-Asian sauces and dressings segment with the launch of its new brand, WokTok.[12][13]
Television
[edit]In 2024, Bahl joined the judging panel of the entrepreneurial reality show, Shark Tank India.[14][15][16]
References
[edit]- ^ a b "Appetite, Food And Hunger: Is There More To Veeba's Secret Sauce?". Forbes India. Retrieved 2024-12-26.
- ^ "Interview: Viraj Bahl, founder & managing director, Veeba". Financialexpress. 2023-09-27. Retrieved 2024-12-26.
- ^ "Sauce is the unsung hero of the Indian food industry, says Veeba founder". The Times of India. 2019-07-18. ISSN 0971-8257. Retrieved 2024-12-26.
- ^ "Winners 2019 - 40 under Forty: Celebrating Young Leaders". The Economic Times. Retrieved 2024-12-26.
- ^ "Meet man, whose fulfilled father's condition, still his father sold family business, he sold his house, built business of Rs…". www.india.com. Retrieved 2024-12-26.
- ^ "The Story Of Veeba & Viraj Bahl: The Maker Of Sauces". www.timesnownews.com. Retrieved 2024-12-26.
- ^ Naidu, Pavan. "Meet man who failed in his restaurant business, sold house to fund new startup, built Rs 811 crore company, he is…". DNA India. Retrieved 2024-12-26.
- ^ Kashyap, Hemant (2022-09-16). "D2C Founders Should Enter Food Retail Only If They Have Deep Pockets: Veeba's Viraj Bahl". Inc42 Media. Retrieved 2024-12-26.
- ^ www.ETRetail.com. "Veeba founder on building a Rs 1,000 cr co, profitability, and more - ET Retail". ETRetail.com. Retrieved 2024-12-26.
- ^ Pushkarna, Akshit (2024-08-08). "Failed Restaurant Business Propelled Inception Of INR 1K Cr Veeba: Founder Bahl". Inc42 Media. Retrieved 2024-12-26.
- ^ "Veeba's Tasty Pixel has joined the Rs 100 crore club: VRB founder Viraj Bahl - Exchange4media". exchange4media. 2024-09-24. Retrieved 2024-12-26.
- ^ "We Are Getting Our Act Together In Quick Commerce: Veeba's Viraj Bahl". Outlook Business. 2024-10-21. Retrieved 2024-12-26.
- ^ "WokTok to generate 8-9% of VRB's overall revenue by FY27, says Veeba's Viraj Bahl". www.storyboard18.com. Retrieved 2024-12-26.
- ^ "Shark Tank India makers reacts to kicking out Zomato CEO Deepinder Goyal from the reality show: 'One needs to understand that we have...'". Firstpost. 2024-12-12. Retrieved 2024-12-26.
- ^ Vishwakarma, Sumit. "Veeba's founder Viraj Bahl joins Shark Tank India Season 4 panel". indianstartupnews.com. Retrieved 2024-12-26.
- ^ Upadhyaya, Ananya (2024-12-10). "Veeba Foods' Viraj Bahl Joins Shark Tank India". Inc42 Media. Retrieved 2024-12-26.