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Extreme POV

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I have never seen such a blatant example of a marketing article on Wikipedia before. This article reads more like an advertisement than it does an encyclopedia entry. In addition to excessively listing McIntosh Laboratory's product lines, the article is little more than a company-touting sales pitch. This can be seen, among other lines, in statements like the following:

  • "The company is noted for its extremely high build quality and excellent technical specifications."
  • "McIntosh continues to operate independent engineering, design and production operations in accordance with the company's tradition of quality."
  • "Their source units are legendary for their ease of use and excellent 'feel'."
  • "They are designed with the same care that is paid to McIntosh's home source units, a level of dedication rarely seen in the car audio universe."

This article needs a complete rewrite by someone (unlike me) who has a knowledge of the company, and is capable of presenting it in an informative and neutral way. — Poga — 19:04, 1 December 2006 (UTC)[reply]

Personally, I think this is more fanboy-ism than marketing or advertising. Just my 2 cents. Agreed, balance is needed. --ChrisRuvolo (t) 20:01, 1 December 2006 (UTC)[reply]
Hi-fi products can command fierce loyalty. A-giau 11:30, 17 December 2006 (UTC)[reply]
I've made some edits to try to make the article more NPOV. If there are remaining issues, please specify what they are. --ChrisRuvolo (t) 15:45, 17 February 2007 (UTC)[reply]
Removed {{advertisement}}. --ChrisRuvolo (t)

Because as we all know, "NPOV" inherently means Negative POV. We can't have an article that is actually positive about its subject matter now can we, because that would be "advertising" and "marketing". Instead every article on every subject must be nothing but criticism. Give me a break. 96.239.152.219 (talk) 21:25, 28 August 2008 (UTC)[reply]

Praise and positive reviews can be included when properly sourced. BTW, I don't think this article is negative. There isn't even a criticism section. --ChrisRuvolo (t) 12:45, 29 August 2008 (UTC)[reply]
Neutral point of view. Neutral. C Teng(talk) 20:53, 21 November 2010 (UTC)[reply]

This is mostly marketing drivel and needs cleaning up

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And before anyone jumps, not cleaning up to be negative, but to be balanced. I mean seriously , phrases like "High quality power supplies, powerful circuit topologies, and balanced inputs complete each amplifier." are marketing persons wet dream.

If I dont see any objections in the next week im going to rewrite the whole thing. —Preceding unsigned comment added by 89.242.3.4 (talk) 14:42, 15 August 2009 (UTC)[reply]

how about the human angle?

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I agree with the other posters that it's a corporate puff piece - but what is really lacking is an account of the great personalities who built the company. While everyone knows about Gordon Gow, how about some info on Dirk Roos, Joe Perfito and others who I had the privilege to know - ? A great company deserves more than such a sterile and boring article. — Preceding unsigned comment added by Justwanderinby (talkcontribs) 05:33, 27 September 2011 (UTC)[reply]

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Rewrite of Apple licensing agreement with McIntosh submitted for copyright concern. Chuckwagon700 (talk) 13:20, 20 April 2023 (UTC)[reply]

Copyright concern removed after 7 day grace period expired and rewrite submitted. — Preceding unsigned comment added by Chuckwagon700 (talkcontribs) 19:35, 28 April 2023 (UTC)[reply]