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Oo Antava Oo Oo Antava

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"Oo Antava Oo Oo Antava"
Official song cover
Single by Devi Sri Prasad and Chandrabose featuring Indravathi Chauhan
from the album Pushpa: The Rise
LanguageTelugu
Released10 December 2021
Recorded2020–2021
Genre
Length3:43
LabelAditya Music
Composer(s)Devi Sri Prasad
Lyricist(s)Chandrabose
Producer(s)Devi Sri Prasad
Pushpa: The Rise track listing
  1. "Daako Daako Meka"
  2. "Srivalli"
  3. "Oo Antava Oo Oo Antava"
  4. "Saami Saami"
  5. "Eyy Bidda Idhi Naa Adda"
Music video
"Oo Antava Oo Oo Antava" on YouTube

"Oo Antava Oo Oo Antava" (transl. Will you say yes or will you say no?) is an Indian Telugu-language song, composed by Devi Sri Prasad, with lyrics written by Chandrabose and recorded by Indravathi Chauhan for the soundtrack album of the 2021 Indian film Pushpa: The Rise.[1] It was released on 10 December 2021 (released on YouTube as a lyrical video song) as the fifth single from the album, through Aditya Music.[2] The full video song, featuring visuals directly from the film, was released on 7 January 2022 on YouTube.[3]

The song was also released in Tamil as "Oo Solriya Oo Oo Solriya", in Malayalam as "Oo Chollunno Oo Oo Chollunno", in Kannada as "Oo Anthiya Oo Oo Anthiya" and in Hindi as "Oo Bolega Ya Oo Oo Bolega". Although the song and the film were released in 2021, it had a consecutive commercial success throughout 2022. The hook step dance involving Samantha and Allu Arjun became popular. The success of the song has a significant impact on the success of the film.[4] The song became a point of reference for Samantha, as quoted by Deccan Chronicle, citing it's popularity.[5] Outlook too opined the same.[6]

Background and composition

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Devi Sri Prasad composed the song. The song was recorded during phase one and two of the COVID-19 lockdown in India.[7] During the music production of the film, Prasad decided to feature a new singer to record the song. It was then Indravathi Chauhan was selected to record the song.[8]

Mangli, sister of Chauhan said, "When Devi Sri Prasad, the music director of the film, was looking for a fresh new voice to sing ‘Oo Untaavaa’, he put the word out. Devi Sri Prasad was sent around ten videos of different folk singers performing, among which was one of Indravathi singing on my show. Devi Sri Prasad zeroed in on her and I got a call from his manager, asking if my sister would like to give a voice test. Soon, she was selected and her voice was perfect for the song".[8]

The opening phrase, "Koka Koka Koka Kadithe Kora Koramantu Choostharu" translates to "They kill me with their looks if I wear a saree".[9]

The song was released in Tamil as "Oo Solriya Oo Oo Solriya" with lyrics written by Viveka and sung by Andrea Jeremiah. The song was released in Malayalam as "Oo Chollunno Oo Oo Chollunno" with lyrics written by Siju Thuravoor and sung by Remya Nambeesan. The song was released in Kannada as "Oo Anthiya Oo Oo Anthiya" with lyrics written by Varadaraj Chikkaballapura and sung by Indravathi's sister Mangli. The song was released in Hindi as "Oo Bolega Ya Oo Oo Bolega" with lyrics written by Raqueeb Alam and sung by Kanika Kapoor.

Music video

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Background and production

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As part of the film's production, the scenes involved in the music video of the song were shot at a specially constructed set at the Ramoji Film City in late-November 2021.[10] Earlier, Nora Fatehi was confirmed to feature alongside Allu Arjun in an item number in September 2021.[11] Later, it was confirmed that Samantha will feature in a speacial appearance in the song. Ganesh Acharya has choreographed the dance sequences.[12] On 15 November 2021, the makers of the film Pushpa: The Rise announced a special song featuring Samantha Ruth Prabhu through their social media handles.[13] On 30 November 2021, they released a poster that featured a back shot of Samantha and announced the commencement of shooting.[14]

Synopsis

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The music video is a direct clip from the scenes in Pushpa: The Rise. The scenes feature Samantha and Allu Arjun dancing together during a party.

Commercial performance

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Upon the release, song received widespread acclaim from the audience.[15] In February 2022, it debuted at number two in the inaugural Billboard India Songs chart.[16] The music video of the song became one of the YouTube India's 2022 top music videos,[17] as declared by the YouTube's official charts.[18] The song was ranked seventh, whereas it's Hindi version "Oo Bolega Ya Oo Oo Bolega" ranked sixth.[19] It has become one of the top-10 most searched regional songs in 2023 on Amazon Alexa in India, alongside "Saami Saami", "Srivalli", "Naatu Naatu", "Butta Bomma" and others.[20]

Live performance

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Indravathi Chauhan and Mangli performed the song at the pre-release event of the film held in December 2021 in Hyderabad. Chauhan performed the song in the ETV variety show Sridevi Drama Company in January 2022. Dutch DJ and record producer has performed the song Martin Garrix during his tour in Hyderabad in March 2023. Allu Arjun was also joined to perform the song.[21] Devi Sri Prasad has performed the song several times during his Oo Antava (2023–2024) concert tour across various venues in the United States, the United Kingdom, Malaysia and others.[22][23]

Credits and personnel

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Credits adapted from YouTube.

Charts

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Weekly chart performance for "Oo Antava Oo Oo Antava"
Chart (2021–2022) Peak
position
India (Billboard)[16]
Oo Antava Oo Oo Antava 		2
India (Billboard)[16]
Oo Solriya Oo Oo Solriya 		16
UK Asian Music Chart (OCC)[24] 11

Accolades

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Award[a] Date of ceremony[b] Category Recipient(s) Result Ref.
Filmfare Awards South 9 October 2022 Best Playback Singer – Female Indravathi Chauhan Won [25]
Sakshi Excellence Awards 21 October 2022 Most Popular Singer – Female Won [26]
South Indian International Movie Awards 10 September 2022 Best Female Playback Singer – Telugu Nominated [27]
Santosham Film Awards 26 December 2022 Best Female Playback Singer Won [28]

Impact

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The song received positive reception from audiences, praising the music, vocal and choreography.[29][30] The hook step, performed by Samantha, went viral on social media.[31] Indian cricketer Virat Kohli danced to the song.[32] Alia Bhatt praised the song.[33][34] Sanya Malhotra danced to the song.[35] Likewise, there were many short videos performing to the music and recreating dance sequences.[36][37][38] Dutch singer Emma Heesters performed a cover of the song which was released on 19 February 2022.[39] Tamannaah Bhatia performed to the song at the opening ceremony of 2023 Indian Premier League.[40] Composer Devi Sri Prasad announced the Oo Antava concert tour banking on the success of the song.[41]

During the 24th IIFA Awards, held in Abu Dhabi in September 2024, hosts Shah Rukh Khan and Vicky Kaushal danced to the song.[42][43][44] In the same event, Janhvi Kapoor had a dance performance, including the "Oo Antava Oo Oo Antava" song.[45]

Controversy

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In December 2021, a lawsuit was filed at a court in Andhra Pradesh against the song by a certain men's association.[46] According to them, the song portrayed men as casanovas and eve teasers as its lyrics seemingly mock the male gaze.[47] They also asked for a ban on the song.[48] Allu Arjun replied to the controversy that, "It's true. Whatever is written in the song is true."[49]

Notes

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  1. ^ Awards, festivals and organizations are in alphabetical order.
  2. ^ Date is linked to the article about the awards held that year, wherever possible.

References

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  1. ^ "First Take | Why Samantha's highly provocative item song in Pushpa isn't only surprising, but also highly inappropriate". Firstpost. 25 December 2021. Archived from the original on 2 July 2022. Retrieved 10 December 2024.
  2. ^ "Samantha Ruth Prabhu's First Ever Dance Number, 'Oo Antava' From 'Pushpa' Released". Outlook India. 11 December 2021. Archived from the original on 22 April 2024. Retrieved 10 December 2024.
  3. ^ "Samantha Ruth Prabhu's Oo Antava Oo Oo Antava song video out after Pushpa The Rise OTT release, watch". The Indian Express. 8 January 2022. Archived from the original on 24 November 2024. Retrieved 10 December 2024.
  4. ^ "Samantha Ruth Prabhu Birthday: From Oo Antava to Selfie Pulla, Watch Chartbuster Songs of the Actress". News18. Archived from the original on 9 May 2023. Retrieved 10 December 2024.
  5. ^ Talwar, Puja (16 August 2024). "Raunchy songs, the new blockbusters". www.deccanchronicle.com. Archived from the original on 20 September 2024. Retrieved 10 December 2024.
  6. ^ "Samantha Ruth Prabhu Birthday Special: Here's How 'Pushpa' Song 'Ooo Antava' Gave Her Unparalleled Stardom". Outlook India. 28 April 2023. Archived from the original on 10 August 2024. Retrieved 10 December 2024.
  7. ^ "Recording to begin for Allu Arjun's Pushpa". The Hans India. 9 July 2020. Archived from the original on 21 April 2023. Retrieved 21 April 2023.
  8. ^ a b "Meet the sisters who sang Samantha's 'Oo Antava' from Pushpa: The Rise". The News Minute. 18 December 2021. Archived from the original on 21 April 2023. Retrieved 21 April 2023.
  9. ^ Saini, Kanika (25 January 2022). "Check Out The Meaning Of Oo Antava Lyrics!". Lehren. Archived from the original on 23 April 2023. Retrieved 23 April 2023.
  10. ^ "Samantha to shoot for a special song in Hyderabad for 'Pushpa: The Rise'". Telangana Today. 15 November 2021. Archived from the original on 4 January 2022. Retrieved 4 January 2022.
  11. ^ Vyas (9 October 2021). "Nora Fatehi roped in for Pushpa". www.thehansindia.com. Archived from the original on 26 April 2023. Retrieved 14 October 2021.
  12. ^ "Ganesh Acharya reveals Pushpa producers postponed his surgery date to get him to choreograph Oo Antava". Hindustan Times. 31 January 2022. Archived from the original on 20 April 2023. Retrieved 20 April 2023.
  13. ^ "Pushpa: Samantha Ruth Prabhu and Allu Arjun are going to 'light up the screens' with special song". Indian Express. 15 November 2021. Archived from the original on 5 May 2022. Retrieved 5 May 2022.
  14. ^ "Samantha Akkineni's Item Song for Allu Arjun's Film Pushpa Teased with Back Shot Poster of Actress". News18. 4 December 2021. Archived from the original on 5 May 2022. Retrieved 5 May 2022.
  15. ^ "Year-Ender 2022: 3 Songs By Rockstar Devi Sri Prasad That Took The Nation By Storm". Outlook India. 10 December 2022. Archived from the original on 18 May 2024. Retrieved 10 December 2024.
  16. ^ a b c "India Songs: Week of February 19, 2022". Billboard. Archived from the original on 25 April 2023. Retrieved 21 April 2023.
  17. ^ "YouTube India trends 2022: Allu Arjun's 'Pushpa', Vijay's 'Beast' songs top charts". The Hindu. 5 December 2022. ISSN 0971-751X. Retrieved 10 December 2024.
  18. ^ "Pushpa's Songs Dominate YouTube Top 10 Most Watched Music Videos List For 2022". News18. Archived from the original on 21 December 2022. Retrieved 10 December 2024.
  19. ^ Hungama, Bollywood (5 December 2022). "Allu Arjun starrer Pushpa songs 'Srivalli', 'Saami Saami', 'Oo Antava Mawa' dominate on YouTube; rank amongst most-watched 2022 music videos : Bollywood News - Bollywood Hungama". Bollywood Hungama. Archived from the original on 1 February 2023. Retrieved 10 December 2024.
  20. ^ Singh, Deepali (16 February 2024). "Naatu Naatu, Kaavaalaa, Khalasi among top 10 most-searched regional songs on Alexa". Moneycontrol. Retrieved 10 July 2024.
  21. ^ "Allu Arjun Joins DJ Martin Garrix On Stage During Hyderabad Performance, Grooves To 'Oo Antava'". news.abplive.com. 5 March 2023. Archived from the original on 12 March 2023. Retrieved 10 December 2024.
  22. ^ Tagat, Anurag (6 December 2023). "Rockstar DSP Announces London Concerts, Upcoming Soundtracks". Rolling Stone India. Retrieved 10 December 2024.
  23. ^ "Devi Sri Prasad to kick off London concert on Saturday". Sakshi Post. 13 January 2024. Archived from the original on 13 January 2024. Retrieved 10 December 2024.
  24. ^ "OO ANTAVA OO OO ANTAVA". Official Charts. 30 December 2021. Retrieved 10 December 2024.
  25. ^ "Winners Of The Filmfare Awards South 2022 - Telugu". Filmfare. Archived from the original on 7 March 2023. Retrieved 29 October 2022.
  26. ^ "Sakshi Excellence Awards 2021 Winners". Sakshi Post. 30 October 2022. Retrieved 3 November 2022.
  27. ^ Hymavathi, Ravali (11 September 2022). "SIIMA Awards 2022: Check Out The Complete List Of Tollywood Winners…". The Hans India. Archived from the original on 11 September 2022. Retrieved 11 September 2022.
  28. ^ "LIVE: Santosham Awards 2022". YouTube. 26 December 2022. Archived from the original on 20 April 2023. Retrieved 20 April 2023.
  29. ^ "Samantha Ruth Prabhu on Pushpa song Oo Antava success: People have forgotten the other movies I have done". OTTPlay.
  30. ^ "Samantha said 'f**k it, I'll do it' when Pushpa's Oo Antava came to her. She reveals on KWK 7". India Today. 22 July 2022.
  31. ^ "Pushpa: Samantha Revives AP Recording Dance Steps With Oo Antava Mava". Sakshi Post. 17 December 2021. Archived from the original on 21 April 2023. Retrieved 21 April 2023.
  32. ^ "Virat Kohli Dances To Allu Arjun And Samantha Ruth Prabhu's Oo Antava". NDTV. Archived from the original on 21 April 2023. Retrieved 21 April 2023.
  33. ^ "Alia Bhatt on Pushpa's song Oo Antava: Don't want to replace Samantha, I want Sam to be there". Firstpost. 17 August 2022. Archived from the original on 21 April 2023. Retrieved 21 April 2023.
  34. ^ "Alia Bhatt Wants To Do Samantha Prabhu's Oo Antava Without Replacing Her: 'Want Allu Arjun To Be There Too'". News18. 18 August 2022. Archived from the original on 21 April 2023. Retrieved 21 April 2023.
  35. ^ "Sanya Malhotra shows off her killer dance moves on 'Oo Antava', Samantha Ruth Prabhu reacts". DNA India. Archived from the original on 21 April 2023. Retrieved 21 April 2023.
  36. ^ Scroll Staff (17 April 2022). "Watch: Bride's father steals the show with 'Oo Antava' dance performance from the film 'Pushpa'". Scroll.in. Archived from the original on 7 June 2023. Retrieved 10 December 2024.
  37. ^ "Too good to ignore: Little girl's 'Oo Antava' dance amidst Kerala crowd stuns internet! Viral video". The Week. Retrieved 10 December 2024.
  38. ^ "Women set internet on fire with their sizzling belly dance on 'Oo Antava' and 'Tip Tip Barsa...'". www.oneindia.com. 8 September 2022. Retrieved 10 December 2024.
  39. ^ "Samantha Ruth Prabhu reacts to Dutch singer's rendition of Allu Arjun-starrer Pushpa's Oo Antava song - see inside". Zoom TV. Retrieved 10 December 2024.
  40. ^ "IPL 2023: Tamannaah Fills Samantha's Big Shoes, Dances To Oo Antava at GT vs CSK Match; Watch". News18. Archived from the original on 7 April 2023. Retrieved 10 December 2024.
  41. ^ ANI (8 July 2023). "From Malaysia to US, DSP lights up the stage with his 'Oo Antava' tours". The New Indian Express. Retrieved 10 December 2024.
  42. ^ "IIFA 2024: Rekha leaves everyone swooning with her performance; Shah Rukh Khan and Vicky Kaushal's 'Oo Antava' dance elicits laughs, watch videos". The Indian Express. 29 September 2024. Archived from the original on 30 September 2024. Retrieved 10 December 2024.
  43. ^ "Shah Rukh Khan, Vicky Kaushal set IIFA stage aflame as they groove to 'Oo Antava', build hype for 'Pushpa 2'". Deccan Herald. Archived from the original on 29 September 2024. Retrieved 10 December 2024.
  44. ^ "IIFA 2024: Shah Rukh Khan And Vicky Kaushal Burn The Dance Floor With Oo Antava Moves". Zee News. Archived from the original on 1 October 2024. Retrieved 10 December 2024.
  45. ^ "Janhvi Kapoor Mesmerizes At IIFA 2024 With Her Performance On Nadiyon Paar, Netizens Compare Her To Nora Fatehi". News18. Retrieved 10 December 2024.
  46. ^ "Case filed against Samantha's Item song from Allu Arjun's 'Pushpa'". The Times of India. Archived from the original on 15 December 2021. Retrieved 15 December 2021.
  47. ^ "Pushpa: Why a song calling out men is under fire for sleaze". BBC. 4 January 2022. Retrieved 10 December 2024.
  48. ^ "Oo Antava: Case filed by men's association against Samantha's dance number in Pushpa". Cinema Express. 14 December 2021. Archived from the original on 22 January 2022. Retrieved 22 January 2022.
  49. ^ "Allu Arjun reacts to Samantha's Pushpa item song controversy". India Today. 16 December 2021. Archived from the original on 18 November 2022. Retrieved 21 April 2023.
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