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Mela!

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"Mela!"
Promotional single by Ryokuoushoku Shakai
from the album Singalong
LanguageJapanese
ReleasedApril 13, 2020 (2020-04-13)
Genre
Length4:02
LabelEpic Records Japan
Composer(s)
  • Peppe
  • Shingo Anami
Lyricist(s)
  • Haruko Nagaya
  • Issei Kobayashi
Music video
"Mela!" on YouTube

"Mela!" is a song by Japanese pop rock band Ryokuoushoku Shakai. It was released as a promotional single on April 13, 2020, by Epic Records Japan, ahead of the band's studio album Singalong. Commercially, the song peaked at number 31 on the Oricon Combined Singles Chart and number 37 on the Billboard Japan Hot 100. It was certified Platinum for digital sales and Double Platinum for streams by the RIAJ in January 2023. Ryokuoushoku Shakai made their debut at the year-end Kōhaku Uta Gassen with "Mela!" on the 2022 edition of the television special.

Background and release

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Ryokuoushoku Shakai's keyboardist Peppe originally thought of the phrase "mela", but she was unable to expand the image of the song, so she had a jam session with bassist Shingo Anami and they completed the melody. The melody Peppe initially created as the A-melody was used in the chorus.[1] After Nagaya listened to the song, she and Kobayashi wrote the lyrics together based on the plot he wrote, finishing the song.[1][2] The analog synthesizer Prophet-6 is used,[1] and "Mela!" is also the band's first song to include a brass arrangement.[3]

"Mela!" was released on April 13, 2020, ahead of Singalong. It was then used in a commercial for Dariya's "Palty Coloring Milk" starring Tina Tamashiro.[4] The song was also used in the Nippon TV show Sukkiri for "Hitotsu ni Narou! Dance One Project".[5]

In 2022, the band made their debut performance in the year-end special 73rd NHK Kōhaku Uta Gassen, performing "Mela!" third as part of the red team.[6]

Music videos

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The music video for "Mela!" was released on the band's YouTube channel on April 13, 2020. It features a wolf, considered a villain, who changes its destiny. Eight creators participated in the animation of the music video: Sutore, Okawari, Wataboku [ja], Otomoai, Tatsuhiro Ariyoshi, Sayuri, Jose Shimazaki, and Pantovisco [ja].[7][4] A second music video, combining footage of the members performing at home and making-of footage from the recording process, was released on April 29, 2020.[8]

Charts

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Certifications

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Certifications for "Mela!"
Region Certification Certified units/sales
Japan (RIAJ)[15]
Digital 		Platinum 250,000*
Streaming
Japan (RIAJ)[16] 3× Platinum 300,000,000†

* Sales figures based on certification alone.
† Streaming-only figures based on certification alone.

References

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  1. ^ a b c Mori, Tomoyuki (April 18, 2020). 緑黄色社会、個性豊かな4人が『SINGALONG』に込めた一つの思い 「“みんなで一緒に”というより心で繋がる感覚」 [A thought put into Singalong by four unique people in Ryokuoushoku Shakai "A feeling of connecting with our hearts rather than 'all together'"]. Real Sound (in Japanese). Retrieved December 29, 2023.
  2. ^ Yoshiba, Saori (April 2020). 緑黄色社会 [Ryokuoushoku Shakai]. Skream!. Archived from the original on April 5, 2023. Retrieved December 29, 2023.
  3. ^ Komatsu, Kaori (October 6, 2020). 緑黄色社会が新アルバム 「“この歌で売れたい”って思ってた」とメンバー吐露 [Ryokuoushoku Shakai's new album "I was thinking, 'I want to sell with this song,'" the members say]. An An (in Japanese). Retrieved December 29, 2023.
  4. ^ a b 緑黄色社会、新曲「Mela!」が玉城ティナ出演"パルティ カラーリングミルク"CM曲に決定＆先行配信スタート。クリエイター8名によるMVも本日4/13プレミア公開 [Ryokuoushoku Shakai's new song "Mela!" has been selected as the CM song for "Parti Coloring Milk" starring Tina Tamashiro and pre-distribution has started. The music video by 8 creators will also be premiered today, April 13th]. Skream!. April 13, 2020. Retrieved December 30, 2023.
  5. ^ 緑黄色社会、12/5開催のワンマンライブより「Mela!」のライブ映像を公開 [Ryokuoushoku Shakai releases live video of "Mela!" from one-man live held on December 5th]. Barks (in Japanese). January 24, 2021. Retrieved December 30, 2023.
  6. ^ 紅白歌合戦タイムテーブル【2022年 出演者・曲順・曲目一覧】なにわ男子、ウタら10組初出場、King & Prince、氷川きよしも出場 [Kohaku Uta Gassen Timetable [2022 Performers/Song Order/List of Songs] Naniwa Danshi, Uta and 10 other groups will appear for the first time, King & Prince and Kiyoshi Hikawa will also appear]. Oricon News. November 16, 2022. Retrieved December 30, 2023.
  7. ^ 緑黄色社会「Mela!」が玉城ティナ出演CMソングに、クリエイター8人参加のMVを今晩公開 [Ryokuoushoku Shakai "Mela!" will release a music video featuring 8 creators this evening for the CM song starring Tina Tamashiro]. Music Natalie (in Japanese). April 13, 2020. Retrieved December 29, 2023.
  8. ^ 緑黄色社会 ニューアルバム収録曲「Mela!」の“おうちライブ映像”公開 [Ryokuoushoku Shakai releases "home live video" of song "Mela!" from new album]. Spice (in Japanese). April 29, 2020. Retrieved December 30, 2023.
  9. ^ "Billboard Japan Hot 100 | Charts". Billboard Japan (in Japanese). Retrieved December 30, 2023.
  10. ^ オリコン週間 合算シングルランキング 2020年04月20日～2020年04月26日 31～40位. Oricon News. Archived from the original on December 26, 2022.
  11. ^ "Billboard Japan Top Download Songs Year End | Charts". Billboard Japan (in Japanese). Retrieved December 30, 2023.
  12. ^ "Billboard Japan Hot 100 Year End | Charts". Billboard Japan (in Japanese). Retrieved December 30, 2023.
  13. ^ "Billboard Japan Hot 100 Year End | Charts". Billboard Japan (in Japanese). Retrieved December 30, 2023.
  14. ^ "Billboard Japan Hot 100 Year End | Charts". Billboard Japan (in Japanese). Retrieved December 30, 2023.
  15. ^ "Japanese digital single certifications – 緑黄色社会 – Mela!" (in Japanese). Recording Industry Association of Japan. Retrieved February 7, 2024. Select 2023年1月 on the drop-down menu
  16. ^ "Japanese single streaming certifications – 緑黄色社会 – Mela!" (in Japanese). Recording Industry Association of Japan. Retrieved March 28, 2024. Select 2024年2月 on the drop-down menu
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