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Mel Robbins

From Wikipedia, the free encyclopedia

Mel Robbins
Born
Melanie Lee Schneeberger

(1968-10-06) October 6, 1968 (age 56)
Kansas City, Missouri, U.S.
Other names
  • Mel Robbins
  • Mel Schneeberger
EducationDartmouth College
Alma materBoston College Law School (J.D.)
Occupations
  • Author
  • lawyer
  • motivational speaker
  • podcast host
Years active1996—present

Melanie "Mel" Lee Robbins (née Schneeberger; born October 6, 1968[1][2][3], is an American author, motivational speaker, podcast host, and former lawyer[4]. She is known for her TEDxSF: "How to Stop Screwing Yourself Over"[5], and her books, The 5 Second Rule and The High 5 Habit[6]. In 2022, Robbins launched the very successful podcast, The Mel Robbins Podcast, which she hosted[7].

Early life

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Melanie Lee Schneeberger was born on October 6, 1968[3], in Kansas City, Missouri[8], and grew up in North Muskegon, Michigan[9]. She attended Dartmouth College[10], and received a J.D. degree from Boston College Law School in 1994[11]. Robbins has disclosed having been diagnosed late-in-life with ADHD, anxiety and dyslexia as an adult[12].

Career

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1990s–2000s

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While Robbins describes "start[ing] her career as a criminal defense attorney"[13], in 1996, she was reported to be "a lawyer for the Legal Aid Society in New York"[2], these appointments prior to joining CNN as a legal analyst. Robbins is known for covering the George Zimmerman trial for CNN.

2010s–2020s

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The Mel Robbins Show's logo used in 2019

In 2011, Robbins published her book, Stop Saying You're Fine: Discover a More Powerful You. She then spoke at TEDx, in San Francisco of June 2011, about a self-help technique that she termed "the five second rule"[5], the popularity of which launched her public speaking career and leading to media attention. On February 28, 2017, Robbins released her second book, The 5 Second Rule: Transform Your Life, Work, and Confidence with Everyday Courage[14].

She is also known as the founder of 143 Studios, a "company that produces audiobooks for Audible and professional development education for corporate clients like Starbucks and JPMorgan"[4]. As described on its promotional page for the product, Audible invited Robbins to create the Audible Original program, Kick Ass with Mel Robbins, which premiered in May 2018[15], and a second with workbook, Take Control of Your Life in February of 2019[16]. She hosted the show, The Mel Robbins Show, on Cox Media Group for one season, beginning in fall 2019[17][18], and A&E's Monster In-Laws in October 2011[19].

Robbins' syndicated daytime talk show, The Mel Robbins Show, on Sony Pictures Television, premiered on September 16, 2019[20][21][18], and ran for a single season. She began hosting the podcast, The Mel Robbins Podcast, in 2022[7]. The editors of Forbes noting that it was on her birthday as she turned 54—a podcast that is now "one of the largest in the world". As stated by Belinda Luscombe for Time[4].

"On October 23, 2024, SiriusXM announced it had reupped her contract in a three-year deal in which she will not only continue to produce The Mel Robbins Podcast, but also launch a second show in early 2025"[22].

Impact, awards and recognitions

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Robbins' TEDx San Francisco in June 2011 about her "five second rule" had been viewed more than 33 millions times at YouTube (as of December 2024)[5].

In 2014, Robbins received the Gracie Award for "Outstanding Host – News/Non-Fiction"[23].

In 2017, her follow-on book, The 5 Second Rule, ranked as the top non-fiction book on Audible, and was the sixth most-purchased book on Amazon in 2017[24]. The editors of Forbes have noted that it "remains the most successful self-published audiobook by total downloads", and with Robbins' The High 5 Habit, had been published in 41 languages[4].

In a review of her participation in very early broadcast work, Neil Genzlinger of the The New York Times wrote critically that her "expertise" in her 2011 appearance as a relationship expert in A&E's Monster In-Laws was "open to debate", noting that Robbins "considers duct tape a tool of the trade" and that "anyone who has experienced serious in-law clashes is going to be highly skeptical of the détente she finally arranges"[19]. Writing in 2020, The Hollywood Reporter's Rick Porter noted that The Mel Robbins Show, from Sony Production, was launched:

"Last fall amid the busiest season for new syndicated strips in eight years. The show, saddled with less-than-ideal time periods in a number of markets—it aired at 3 a.m. on Los Angeles’ KTLA before a recent upgrade to 4 p.m.—was averaging a modest 0.4 household rating for the season"[18].

Noting that in a given week, it drew 615,000 daily viewers, less than half the average of other comparable new programs. As a consequence, Sony announced its cancellation in January 2020[18]. Belinda Luscombe stated at Time that since the launch of Robbins' latest audiovisual efforts, The Mel Robbins Podcast, in 2022:

"More than 187 millions episodes have been downloaded and it has spread to 98 countries. People have spent 22 million hours watching it on YouTube, where she has 3 million subscribers"[22].

Up from a 2 million counts that had been reported earlier[4].

"When at the 2 million subscriber level, the channel was logging on the order of 800,000 viewing hours per month"[4].

She won the 2022 Webbys' "People's Choice Award" for The Mel Robbins Podcast.[4] In 2023, Forbes named Robbins "50 Over 50" Lifestyle Category[4].

Relatedly, as of November 2024, Apple has announced that the podcast was the 7th-most shared of Apple Podcasts' programs in the US for the year[25]. As of December 2024, Forbes's profile on Robbins noted the figures for the podcast's first 8-months had reached "listeners in 194 countries and an average of 1.5 millions weekly downloads"[4]. More generally, Luscombe noted that as of October 2024, Robbins had "6.5 million followers on Instagram; 2 million on TikTok; 2.5 million on Facebook; and six audiobooks that had hit No. 1 on Audible"[22].

Personal life

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On August 24, 1996, Robbins married Christopher "Chris" Robbins, founder of the marketing company Hickory Group, business executive, and restaurateur[1][2]. As of 2006, they had three children: Sawyer, Kendall, and Oakley[1][9]. The Robbins have lived in Manhattan, then Sherborn, Massachusetts[1], and are indicated in Robbins' Forbes Profile as they were residing in Dorset, Vermont[4].

Bibliography

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  • Stop Saying You're Fine: The No-BS Guide to Getting What You Want (2011, published by Harmony): ISBN 0-307-71673-2
  • The 5 Second Rule: Transform Your Life, Work, and Confidence with Everyday Courage (2017, published by Savio Republic): ISBN 1-682-61239-2
  • The 5 Second Journal: The Best Daily Journal and Fastest Way to Slow Down, Power Up, and Get Sh*t Done (2017, published by Post Hill Press): ISBN 1-682-61722-X
  • The High 5 Habit: Take Control of Your Life with One Simple Habit (2021, published by Hay House): ISBN 1-401-96212-2
  • The Let Them Theory: A Life-Changing Tool That Millions of People Can't Stop Talking About (2024, published by Hay House): ISBN 1-788-17665-0

References

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  1. ^ a b c d Brady, Lois Smith (March 12, 2006). "State of the Unions: Mel Schneeberger and Christopher Robbins". The New York Times. p. 14 (§9). Archived from the original on January 18, 2022. Retrieved January 16, 2022.
  2. ^ a b c Brady, Lois Smith (September 1, 1996). "Vows: Mel Schneeberger and Chris Robbins". The New York Times. p. 51 (§1). Retrieved December 24, 2024.{{cite news}}: CS1 maint: url-status (link) For the date of the event, see the date appearing in the legend of the picture, which reads "Bear Lake, North Muskegon, Mich., Aug. 24." For a transcript of the print article, see this web page.
  3. ^ a b Robbins, Mel (October 6, 2020). Today Is My 52nd Birthday. And Honestly, I Feel Lost... YouTube.com. ZbRGszsk_y8. Retrieved December 24, 2024.[third-party source needed]
  4. ^ a b c d e f g h i j Forbes.com Staff (December 2024). "Mel Robbins / CEO, 143 Studios" (database entry, Forbes profles). Forbes.com. Retrieved December 24, 2024.{{cite web}}: CS1 maint: url-status (link) The Staff referred to in the author field are indicated as the Editors of Forbes at the source.
  5. ^ a b c Robbins, Mel (June 11, 2011). How to Stop Screwing Yourself Over. TEDx San Francisco. Lp7E973zozc. Retrieved December 24, 2024 – via YouTube.com.
  6. ^ Franklin, M.J. (December 12, 2017). "Amazon's Top Books of 2017 Reflect the Crazy-Ass Year We Just Lived Through". Mashable.com. Archived from the original on January 31, 2018. Retrieved January 30, 2018.
  7. ^ a b Huston, Caitlin (October 23, 2024). "Podcaster Mel Robbins Strikes Multiyear Deal With SiriusXM, Plans New Show (Exclusive)". The Hollywood Reporter. Retrieved December 24, 2024.{{cite web}}: CS1 maint: url-status (link)
  8. ^ Robbins, Mel (August 20, 2019). "Big Changes Coming!" (promotional teaser). Fox4 News Kansas City. Archived from the original on October 14, 2019. Retrieved August 20, 2019 – via Facebook.com.[third-party source needed]
  9. ^ a b Baker, Rachel (November 2007). "Mel Robbins Is Not the Bashful Type". Boston magazine. Archived from the original on April 9, 2015. Retrieved June 2, 2015.
  10. ^ Salerno, Heather (January–February 2018). "5 Seconds To Launch". DartmouthAlumniMagazine.com. Archived from the original on May 25, 2019. Retrieved May 25, 2019.
  11. ^ Konecky, Chad; Wolkoff, Kate (Summer 2015). "It Takes Two". BC Law [Boston College Law School Magazine Online]. Archived from the original on May 25, 2019. Retrieved May 25, 2019.
  12. ^ Robbins, Mel (June 18, 2023). "6 Surprising Signs of Adult ADHD". The Mel Robbins Podcast (melrobbins.com). Retrieved October 23, 2024.
  13. ^ Robbins, Mel (November 1, 2016). "About Mel". MelRobbins.com. Archived from the original on October 31, 2016. Retrieved November 4, 2016.
  14. ^ Schawbel, Dan & Robbins, Mel (February 28, 2017). "Mel Robbins: It Only Takes Five Seconds To Improve Your Career" (interview). Forbes.com. Retrieved December 24, 2024.{{cite news}}: CS1 maint: multiple names: authors list (link)
  15. ^ Robbins, Mel (May 8, 2018). Kick Ass with Mel Robbins: Life-Changing Advice from the Author of “The 5 Second Rule”. Audible.com. Archived from the original on April 23, 2019. Retrieved April 23, 2019.
  16. ^ Robbins, Mel (February 7, 2019). Take Control of Your Life: How to Silence Fear and Win the Mental Game. Audible.com. Archived from the original on April 23, 2019. Retrieved April 23, 2019.
  17. ^ Robbins, Mel (June 28, 2013). "Mel Robbins on Day Five in the Zimmerman Trial: "It's Kind of Shocking, What the Prosecution Let the Defense Get Away"". CNN.com. Archived from the original on July 15, 2014. Retrieved February 28, 2015.
  18. ^ a b c d Porter, Rick (January 29, 2020). "'Mel Robbins Show' Ending After One Season in Syndication". The Hollywood Reporter. Archived from the original on August 20, 2022. Retrieved August 20, 2022.
  19. ^ a b Genzlinger, Neil (October 23, 2011). "Family Dysfunctions and the Duct Tape Détente". The New York Times. Archived from the original on June 21, 2022. Retrieved August 20, 2022. Just how much expertise the relationship expert in the premiere has is open to debate. Her name is Mel Robbins, and she considers duct tape a tool of the trade. And anyone who has experienced serious in-law clashes is going to be highly skeptical of the détente she finally arranges.
  20. ^ Petski, Denise (April 24, 2019). "Mel Robbins Syndicated Daytime Talk Show Cleared In 90% of U.S. For September Launch". Deadline Hollywood (Deadline.com). Archived from the original on April 25, 2019. Retrieved April 27, 2019.
  21. ^ Albiniak, Paige (September 16, 2019). "SPT Debuts 'The Mel Robbins Show'". Broadcasting+Cable. New York, NY: Future US, Inc. Archived from the original on September 18, 2019. Retrieved September 17, 2019.
  22. ^ a b c Luscombe, Belinda (October 23, 2024). "Mel Robbins Will Make You Do It". Time.com. Retrieved October 23, 2024.
  23. ^ Alliance for Women in Media Staff (February 26, 2015). "2014 Gracie Awards Winners". AllWomeninMedia.org. Archived from the original on February 26, 2015. Retrieved February 28, 2015.
  24. ^ Amazon Staff (January 30, 2018). "2017: This Year in Books". Amazon.com. Archived from the original (Amazon Charts-driven interactive site) on December 10, 2020. Retrieved January 30, 2018.
  25. ^ Apple Podcasts Staff (November 19, 2024). "Apple Shares the Most Popular Podcasts of 2024". Apple Newsroom (Apple.com). Retrieved December 13, 2024.
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