File:B&H Sardine Can poster at Victoria Station London.jpg
B&H_Sardine_Can_poster_at_Victoria_Station_London.jpg (448 × 222 pixels, file size: 23 KB, MIME type: image/jpeg)
Summary
[edit]
| Description |
Night-time photograph of the Benson & Hedges "Sardine Can" poster at Victoria Station, London. |
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| Source |
User:Pointillist took the photograph. The poster was created in 1978 by Collett Dickenson Pearce (CDP) for their client Gallagher Limited. |
| Portion used |
The photograph shows the entire poster and the context around it: London Transport sign, shop windows and unrecognisable heads walking past. The entire poster is needed to show the design treatment including the size of the Government health warning relative to the overall image. |
| Low resolution? |
This resolution is the lowest at which it is possible to distinguish the Government health warning, an important part of the image. The copyright portion within the image (the actual poster) is 765x206, which is only 30% of the total image size including the health warning and the surrounding panorama. This means the area covered by copyright is smaller than the 160,000 pixels limit enforced by FBot and Dashbot. Because of changes in advertising law the poster has no commercial value. |
| Other information |
CDP's use of very large surreal posters to promote the B&H cigarette brand is widely agreed to have been an exceptionally effective response to the restrictions on tobacco advertising in the 1970s, and is still (2011) probably the agency's most well-known campaign. This photograph shows one of the earliest and most widely recognised posters in context. |
| Article | |
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| Purpose of use |
As this is probably the agency's most well-known campaign, this would significantly increase readers' understanding of the topic, and its omission would be detrimental to that understanding. |
| Replaceable? |
As poster art, the image is not replaceable by free content; any other image that shows a similar artwork or poster would also be copyrighted, and any version that is not true to the original would be inadequate for identification or commentary. |
| Article | |
|---|---|
| Purpose of use |
As a famous early example of "message-less" advertising in response to the restrictions on tobacco advertising in the 1970s, this would significantly increase readers' understanding of the topic, and its omission would be detrimental to that understanding. |
| Replaceable? |
As poster art, the image is not replaceable by free content; any other image that shows a similar artwork or poster would also be copyrighted, and any version that is not true to the original would be inadequate for identification or commentary. |
| Article | |
|---|---|
| Purpose of use |
By illustrating how the "campaign played on the limits of what could be said and shown in cigarette advertisements" through "featuring the gold pack in various surreal juxtapositions and transformations, devoid of words and people" this image would significantly increase readers' understanding of the topic, and its omission would be detrimental to that understanding. |
| Replaceable? |
As poster art, the image is not replaceable by free content; any other image that shows a similar artwork or poster would also be copyrighted, and any version that is not true to the original would be inadequate for identification or commentary. |
Licensing
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 | This is a copyrighted image that has been released by a company or organization to promote their work or product in the media, such as advertising material or a promotional photo in a press kit. The copyright for it is most likely owned by the company who created the promotional item or the artist who produced the item in question; you must provide evidence of such ownership. Lack of such evidence is grounds for deletion. It is believed that the use of some images of promotional material to illustrate:
qualifies as fair use under Copyright law of the United States. Any other usage of this image, on Wikipedia or elsewhere, might be copyright infringement. See Wikipedia:Non-free content and Wikipedia:Publicity photos. Additionally, the copyright holder may have granted permission for use in works such as Wikipedia. However, if they have, this permission likely does not fall under a free license.  Please note that our policy usually considers fair use images of living people that merely show what they look like to be replaceable by free-licensed images and unsuitable for the project. If this is not the case for this image, a rationale must be provided proving that the image provides information beyond simple identification or showing that this image is difficult to replace by a free-licensed equivalent. Commercial third-party reusers of this image should consider whether their use is in violation of the subject's publicity rights.
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File history
Click on a date/time to view the file as it appeared at that time.
| Date/Time | Thumbnail | Dimensions | User | Comment | |
|---|---|---|---|---|---|
| current | 07:59, 13 February 2017 | | 448 × 222 (23 KB) | DatBot (talk | contribs) | Reduce size of non-free image (BOT - disable) |
| 10:18, 29 November 2011 | No thumbnail | 1,025 × 510 (434 KB) | Pointillist (talk | contribs) | Reduced image size so that the copyright portion within the image (the actual poster) is 765x206. This means the area covered by copyright is smaller than the 160,000 pixels limit enforced by FBot and Dashbot. If alternative sizes or crops are needed plea |
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File usage
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